We've talked about some email marketing tips that you can use to communicate and connect with your audience - like when we chatted with Convertkit CEO Nathan Berry about why bloggers need a killer email marketing strategy. We've also talked about some more technical issues when it comes to email marketing, like how the new GDPR regulations affect bloggers. But today we're diving into an overview of email marketing for bloggers. Since we're creating content and not selling products - some of the email marketing advice out there isn't totally relevant to us as bloggers and influencers.
While there are some seriously amazing resources out there with principles that can still apply, we wanted to go over a little email marketing strategy for bloggers and dive into some specifics for using email to grow your following and monetize your influence while supporting the content on your blog.
6 steps to a successful email marketing strategy:
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